Alterna

At a GlanceSuitable for all skin types50mlSeeks to reduce the look of fine lines and wrinklesWorks overnight to help hydrate, smooth and brightenInfused with a fruity scentVegan and cruelty-free DescriptionThe Moon Fruit Sleep Mask by Herbivore Botanicals is a creamy formula that works to minimise the appearance of wrinkles. Powered by...

DescriptionA dual-action serum for daily use, The Kora Organic Plant Stem Cell Retinol Alternative Serum works to reduce the appearance of visible signs of ageing, while providing a boost of hydration and antioxidant protection.The milky serum is powered by a 5% blend of plant-based retinol alternatives bakuchiol and alfafa extract....

DescriptionA dual-action serum for daily use, The Kora Organic Plant Stem Cell Retinol Alternative Serum works to reduce the appearance of visible signs of ageing, while providing a boost of hydration and antioxidant protection.The milky serum is powered by a 5% blend of plant-based retinol alternatives bakuchiol and alfafa extract....

DescriptionPromote a smoother and more youthful-looking complexion with the Jack Black Nighttime Bak-up Alternative Retinol. Championing simple, effective skincare formulations that utilise the finest quality ingredients, the brand is known for its no-nonsense approach. This hydrating, water-based cream is packed with a powerful blend of plant-based ingredients that help to...

DescriptionAlterna’s Caviar Restructuring Bond Repair Spray is a leave-in formula that provides heat protection up to 232°C. The mist conditions and adds slip to the lengths, supporting easy combability and helping to minimise the risk of breakage.Powered by proprietary technology enriched with caviar, the spray works to leave the strands...

DescriptionBring tired tresses back to life with Alterna Caviar Replenishing Moisture Treatment Hair Masque, a deeply nourishing weekly treatment formulated to enhance body and volume.Enriched with the brand’s signature Caviar extract and Sea Silk, the hair mask delivers intense moisture to each strand to help minimise the risk of breakage...

DescriptionCreate beachy waves in a spritz with Alterna's Caviar Professional Styling Sea Salt Spray. Ultra-light, the spray evenly mists over the hair to add flexible texture and grip, securing the tousled style for longer.Infused with dead sea salt, rich in a multitude of minerals, the formula promotes a fuller, more voluminous...

DescriptionHelp to return your brittle, lifeless hair back to its fullness and youthful radiance with Alterna Caviar Seasilk Volume Shampoo. It restores volume, protects colour and improves the overall performance of your fine hair.The Caviar Seasilk Volume Shampoo provides essential amino acids to help rebuild and thicken the hair structure....

DescriptionAdd body and texture to fine, fragile hair withAlterna Caviar Clinical Densifying Shampoo, a sulphate-free shampoo that gently cleanses while creating the appearance of thicker hair.Formulated with Red Clover Growth Complex, the texturising shampoo increases the density of hair by strengthening each individual strand. Protecting against harmful chemicals and bacteria...

DescriptionTransform lacklustre locks with the Alterna Caviar Multiplying Volume Styling Mist; a volumising styling mist that lifts the hair from the roots to add body and bounce. Powered by a potent caviar-enriched formulation, the innovative mist helps to restore hydration, vibrancy and the appearance of elasticity.A unique Marine Plumping Complex...

DescriptionTreat your locks to theAlterna Caviar Anti-Frizz Shampoo; a lightweight formula that gently cleanses and moisturises strands for a salon-worthy finish.Enriched with nourishing Caviar Extract, the luxurious shampoo effectively eliminates impurities, whilst promoting smoother, shinier strands from root to tip. Expect sleek, soft hair with less frizz for up to...

DescriptionSuitable for all hair textures, the Alterna Caviar Professional Styling Working Hairspray is a humidity-resistant formula that delivers flexible-hold.Enriched with a moisturising blend of caviar extract and seasilk, the spray helps to enhance style longevity and encourage a glossy, bouncy appearance, while Alterna’s Age-Control Complex® defends against environmental aggressors. A...

DescriptionDiscover the Caviar Infinite Colour Hold Serum by Alterna, a multi-purpose formula that protects colour vibrancy and visibly enhances shine. The nutrient-rich serum utilises caviar extract and a Dual Capture Complex to shield the lengths from dulling environmental aggressors, helping to minimise the risk of fading.Delivering heat protection up to...

DescriptionThe Alterna Caviar Professional Styling Concrete Clay is designed to give you maximum hold and control of your hairstyle.The matte-finish styling clay offers mouldable, high-hold separation helping to keep hair in the desired place. A flex-strength complex works to improve hair flexibility, while fighting against breakage during styling.Featuring seasilk, a...

DescriptionThe Alterna Caviar Professional Styling High Hold Finishing Spray is the ultimate strong-hold hair spray for styling your locks however you want.The nourishing hairspray dries quickly, offering versatile hair styling without stiffness, flaking or feeling sticky. The formula is enriched with caviar extract and is bursting with omega-3 fatty acids, helping...

DescriptionA multi-benefit formula suitable for all hair types, Alterna’s Caviar Replenishing Moisture Priming Leave-In Conditioner provides lightweight moisture, helps detangle and delivers heat protection up to 232°C.The leave-in conditioning spray is enriched with rosehip seed oil and caviar extract. Both rich in fatty acids, the duo deliver intense moisture to...

DescriptionA ten-in-one powerful hair primer, Alterna’s Caviar Replenishing Moisture CC Cream is ideal for all hair types to nourish, moisturise and protect.Featuring caviar extract, rich in omega fatty acids and a multitude of minerals, the leave-in cream helps to intensely hydrate the lengths. The multi-benefit formula boasts heat protection, UV...

DescriptionCreate sleek and polished styles with the Alterna Caviar Replenishing Moisture Leave-in Smoothing Gelee; a weightless and nourishing treatment that visibly smooths hair for salon-quality results.Powered by a potent combination of caviar extract and Color Hold® technology, the formula replenishes high levels of hydration to help protect against damage whilst...

DescriptionThe lightweight Caviar Smoothing Anti-Frizz Nourishing Oil by Alterna works to smooth and nourish the lengths for a visibly moisturised result.Ideal for medium-to-thick hair types, the silky serum is fortified with the brand’s Climate Shield Complex, an exclusive technology that protects the hair from the effects of humidity for up...