UpCircle

UpCircle are doing things differently and are now known in the industry as the pioneers of "circular skincare". Five years back, they decided to start collecting coffee from cafes across London and transforming them into skincare products. They also repurpose more than ten other by-product ingredients from varied industries, including the argan, tea, juice, date, olive and wood industries. The ...

UpCircle are doing things differently and are now known in the industry
as the pioneers of "circular skincare". Five years back, they decided
to start collecting coffee from cafes across London and transforming them into
skincare products. They also repurpose more than ten other by-product
ingredients from varied industries, including the argan, tea, juice, date,
olive and wood industries. The brand has seen staggering growth in the last
five years, selling hundreds of thousands of products per year worldwide.
Rather than bombarding people with doom and gloom
headlines they focus on positive change. For example, each of their face scrubs
rescues the equivalent of four espresso shots from being discarded. It’s
tangible, it’s uplifting, it makes you feel good, it’s something to be proud to
support.

They really have taken the beauty world by storm. Their
press coverage is constant and extensive, with features by press giants like
Vogue, Refinery 29, Cosmo and Grazia.