OUAI

OUAI means “yes” in that casual, Parisian way. We’re here to give you the confidence to win life YOUR OUAI. Our Hair, Body and Fragrance products were created for effortless routines and nourishment from head to toe. We don’t use sulfates or parabens—just the good stuff, just for you. Oh yea and btw, we smell as good as we look. To live life your OUAI, start saying YES to: Being better IRL than...

OUAI means “yes” in that casual, Parisian way. We’re here to give you the confidence to
win life YOUR OUAI. Our Hair, Body and Fragrance products were created for effortless
routines and nourishment from head to toe. We don’t use sulfates or parabens—just the good
stuff, just for you. Oh yea and btw, we smell as good as we look. To live life your OUAI, start saying YES to: Being better IRL than on Instagram Letting go of unrealistic expectations Embracing imperfections It’s more than just hair care—it’s a OUAI of life.
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  • OUAI Hand Lotion Refill 946ml
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    OUAI Hand Lotion Refill 946ml
    DescriptionThe OUAI Hand Lotion Refill is a softening treat for hardworking hands.Crafted from skin-loving ingredients, the formula helps to nourish and hydrate. Avocado, Jojoba and Rosehip Oil form a caring blend, blanketing the hands in helpful moisture.Smoothing dry, coarse areas of skin, the hand lotion is lightweight and fast-absorbing. Topped...
    £47.00
    £47.00
  • OUAI Hand Lotion 437ml
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    1
    OUAI Hand Lotion 437ml
    1
    DescriptionThe OUAI Hand Lotion is a softening treat for hardworking hands.Crafted from skin-loving ingredients, the formula helps to nourish and hydrate. Avocado, Jojoba and Rosehip Oil form a caring blend, blanketing the hands in helpful moisture.Smoothing dry, coarse areas of skin, the hand lotion is lightweight and fast-absorbing. Topped with...
    £31.00
    £31.00
  • OUAI Hand Crème 88.7ml
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    4
    OUAI Hand Crème 88.7ml
    4
    DescriptionPerfect for on-the-go nourishment, the OUAI Hand Crème is a thick, creamy balm that helps to deeply hydrate the hands.The formula applies a conditioning blend of coconut oil, murumuru seed butter and shea butter to help plump the skin with moisture, encouraging a soft and supple finish. Presented in 100%...
    £25.00
    £25.00
  • OUAI Hair Oil Travel Size 13ml
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    9
    OUAI Hair Oil Travel Size 13ml
    9
    DescriptionNever be withoutOUAI’s trusty frizz-fighting, nourishing hair cocktail; the beauty brand present theHair Oilcomes in a handy travel size for on-the-go smoothing, hydrating and protecting. The multi-tasking formula developed by celebrity hair stylist Jen Atkin, works to combat unsightly frizz and seal split ends for a silky-smooth, polished and incredibly...
    £17.00
    £17.00
  • OUAI Fragrance Free Curl Crème 236ml
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    3
    OUAI Fragrance Free Curl Crème 236ml
    3
    DescriptionEnhance the look of your natural curls, with OUAI’s Fragrance-Free Curl Crème. Smooth and lightweight, the formula helps to minimise the look of frizz, flyaways and breakage, promoting enhanced gloss and shine.A cocktail of Linseed and Chia Seed works to define your coils. Together, they encourage enviable volume and bounce while working...
    £17.00
    £17.00
    COMING SOON
    COMING SOON
  • OUAI Finishing Crème 100ml
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    11
    OUAI Finishing Crème 100ml
    11
    DescriptionComplete your style with theOUAI Finishing Crème; a lightweight formula developed by celebrity hair stylist, Jen Atkin. Suitable for all hair types, the effective crème is effortlessly distributed through blow-dried locks and offers an array of nourishing benefits.The Finishing Crème is enriched with a cocktail of hair-loving ingredients, including Jojoba,...
    £27.00
    £27.00
    COMING SOON
    COMING SOON
  • OUAI Fine Shampoo and Refill Bundle
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    OUAI Fine Shampoo and Refill Bundle
    DescriptionElevate your hair care routine with the OUAI Fine Shampoo and Refill Bundle. Formulated to cleanse and fortify the appearance of fine, flat hair, the volumising shampoo works to uplift hair from the roots to promote a thicker, fuller-looking appearance.Powered by a potent blend of hydrolysed keratin, biotin, chia seed...
    £87.00
    £87.00
  • Fine-Medium
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    33
    OUAI Fine-Medium Hair Treatment Masque 236ml
    33
    DescriptionCrafters of cutting-edge haircare, the OUAI Hair Masque is a restorative treatment for fine to medium hair types.The results-driven formula helps to fortify against breakages and soften the look of damaged strands. Shea Butter, Panthenol and Hydrolyzed Keratin form a silky, conditioning blanket that veils your mane in hydration. They...
    £0.00
    £0.00
    COMING SOON
    COMING SOON
  • OUAI Fine Hair Shampoo Refill 946ml
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    3
    OUAI Fine Hair Shampoo Refill 946ml
    3
    DescriptionInvigorate and fortify the appearance of fine, limp locks with theOUAI Fine Hair Shampoo.This nourishing shampoo works to add weightless body and volume to lacklustre tresses while gently lifting away any dirt, grime and product build-up lingering at the scalp and ends.Powered by a cocktail of beneficial ingredients, the hair...
    £61.00
    £61.00
  • OUAI Fine Hair Shampoo 300ml
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    49
    OUAI Fine Hair Shampoo 300ml
    49
    DescriptionInvigorate and fortify the appearance of fine, limp locks with theOUAI Fine Hair Shampoo.This shampoo works to add weightless body to thinner tresses while gently lifting away dirt, grime and product build-up.Powered by beneficial ingredients, the hair treatment charges flat, duller-looking locks with a new lease of life. Hydrolysed Keratin promotes a...
    £31.00
    £31.00
  • OUAI Fine Hair Conditioner Refill 946ml
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    3
    OUAI Fine Hair Conditioner Refill 946ml
    3
    DescriptionTop up yourOUAI Fine Hair Conditionerwhen you run low with this one litre refill. Catering to fine, thin and wipsy hair types in need of a volumising boost, this caring conditioner is designed to give limp, lifeless, lacklustre locks some energising va-va-voom. Deeply nourishing without adding weight, the lightweight, creamy...
    £61.00
    £61.00
  • OUAI Fine Hair Conditioner 300ml
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    40
    OUAI Fine Hair Conditioner 300ml
    40
    DescriptionFormulated for hair that’s suffering from a lack of energy, theOUAI Fine Hair Conditioneris designed to put limp, lifeless locks firmly in the past. Deeply nourishing without being heavy, the lightweight, creamy conditioner leaves each strand silky smooth and soft. It helps to inject and maintain volume, transforming fine hair...
    £31.00
    £31.00
  • OUAI Fine Hair Bundle
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    39
    OUAI Fine Hair Bundle
    39
    DescriptionFine hair in need of a boost? The OUAI Fine Hair Bundle is designed to add instant volume to lifeless locks. One shampoo and one conditioner unite to invigorate thinner strands, supporting enviable, full-bodied results.The Set Contains:Fine Hair Shampoo (300ml)This shampoo works to add weightless body to fine tresses while...
    £61.00
    £61.00
  • OUAI Essentials: Mini’s Bundle
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    OUAI Essentials: Mini’s Bundle
    At a GlanceIdeal for all hair typesIncludes three travel-size productsSuitable for oily and colour-treated hairCruelty-free DescriptionA trio of clarifying, smoothing, and texturizing best-sellers, covering all your hair needs. Arriving in mini travel-sizes, the set is perfect for those on-the-go.Set Contents:Detox Shampoo Travel 89mlA purifying hair cleanser, the shampoo is gentle...
    £41.00
    £41.00
  • OUAI Detox Shampoo 300ml
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    119
    OUAI Detox Shampoo 300ml
    119
    DescriptionRefresh, soften and illuminate with OUAI’s Detox Shampoo Jumbo, a gentle formula that effectively cleanses hair without stripping away moisture. Working from scalp to ends, the shampoo transforms into a rich lather upon contact with water, effectively removing impurities, excess oil, product build-up and hard water deposits.The formula is enriched...
    £31.00
    £31.00
  • OUAI Dean Street Eau de Parfum 50ml
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    6
    OUAI Dean Street Eau de Parfum 50ml
    6
    DescriptionTop Notes: Mandarin, Lemon, Grapefruit, Apricot.Heart Notes: Rose, Magnolia, Muguet, Violet.Base Notes: Amber, Linden, Blossom, Musk.Jet away to a positive paradise with the OUAI Dean Street Eau de Parfum. Inspired by the brand’s favourite street in London, the uplifting perfume wraps the senses in a citrus-floral cloud.Mandarin, apricot and lemon...
    £59.00
    £59.00
  • OUAI Chill Pills Bath Bombs 6 x 42.5g
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    13
    OUAI Chill Pills Bath Bombs 6 x 42.5g
    13
    DescriptionRelax after a hectic day with theOUAI Chill Pills Bath Bombs. Housed in a minimalistic jar, these mini bath bombs are infused with a blend of Hemp, Jojoba and Safflower Seed Oil to nourish and hydrate the skin. The jar contains six pill-shaped bombs in the brand’s signature Jasmine Rose...
    £29.00
    £29.00
    COMING SOON
    COMING SOON
  • OUAI Body Crème Melrose Place 212g
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    5
    OUAI Body Crème Melrose Place 212g
    5
    At a GlanceRich, buttery texture for supreme hydrationVegan and cruelty-freeFormulated without gluten, parabens, phthalates or SLS/SLES DescriptionPart of Melrose Place, a collection of heavenly scented bodycare delights by OUAI, the luxurious Body Crème cloaks skin with enticing floral aromas.Absorbed quickly without leaving behind a greasy feel, the cream’s light, whipped...
    £37.00
    £37.00
  • OUAI Body Creme 212g
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    11
    OUAI Body Creme 212g
    11
    DescriptionTreat your skin to a silky soft cocoon with theOUAI Body Crème, a luxuriously moisturising formula that’s filled with skin-loving goodness. Cupuaçu Butter and Coconut Oil hydrate alongside antioxidant Squalane for a sumptuously moisturised finish that’s never dry. With a whipped, velvet-like texture, the cream is light on skin and...
    £37.00
    £37.00
  • OUAI Body Cleanser Refill 946ml
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    11
    OUAI Body Cleanser Refill 946ml
    11
    DescriptionDrench your skin in nourishment with OUAI's Body Cleanser refill. A citrus blend of nourishing ingredients to leave you with a smooth, soft finish. Jojoba Seed and Rose Hip Oil soothe irritation and reduce redness for a silky, hydrated feel and long-lasting comfort while Lactobacillus Ferment balances and conditions. Imbued...
    £57.00
    £57.00
    COMING SOON
    COMING SOON