Joico

DescriptionAchieve those flowing,tousled waveswithJoico’sBeach Shake Texturising Finisherideal formedium to thick hair.Unlike traditional beach sprays that contain harmful drying salts, the tactile and fast-setting spray is enriched with a combination of natural ingredients. Beeswax and flexible resins carve out that beachy, windswept look and creates separation, while rich coconut and sunflower...

DescriptionEnhance the radiance of your blonde hair withJoico's Blonde Life Brightening Conditioner, a revitalising and nourishing conditioner created specifically for bleached, double-processed or high-lifted blonde hair.Combining the weightless feel of a lotion with the high performance of a serum, the conditioner expertly softens and detangles whilst banishing brassy tones and...

DescriptionEnhance the radiance of your blonde hair withJoico's Blonde Life Brightening Conditioner,a revitalising and nourishing conditioner created specifically for bleached, double-processed or high-lifted blonde hair.Combining the weightless feel of a lotion with the high performance of a serum, the conditioner expertly softens and detangles whilst banishing brassy tones and promoting...

DescriptionCreated for blondes who use harsher treatments to maintain their shade, theJoico Blonde Life Brightening Conditionernourishes your locks to help bring out that enviable brightness. You’ll be free to enjoy smooth, silky strands that are more manageable with fewer tangles. The conditioner gives you the chance to reap these rewards...

DescriptionRevive your natural or colour-treated blonde tresses with theJOICO Blonde Life Brightening Masque. This nourishing and neutralising hair mask has been created specifically for bleached, double-processed or high-lifted blonde hair. Intensely hydrating and softening, the quick-rinse treatment helps to neutralise trace minerals that can add dullness and yellowness to your...

DescriptionTransform dull, tangled hair into locks brimming with energy and shine with theJoico Blonde Life Brightening Masque. Boasting near-magical results, the nourishing masque works to revive and restore strands without weighing them down. If your blonde is verging on the side of yellow, the mask will help to neutralise chlorine...

DescriptionEnhance the radiance of your blonde hair withJoico's Blonde Life Brightening Shampoo,a neutralising and moisturising shampoo created specifically for bleached, double-processed or high-lifted blonde hair.Completely sulphate free, the illuminating shampoo works into a velvety lather to expertly lift away dirt and impurities; Anionic Surfactant Molecules capture dirt and oil and rinse...

DescriptionMaintain the appearance of blonde locks withJOICO Blonde Life Brightening Shampoo.This nourishing shampoo is designed to preserve the longevity of blonde tresses while leaving strands cleansed and silky to touch.Infused with a host of fortifying ingredients, the formula utilises Smart Release Technology to help charge hair with recurring protection against...

DescriptionShine bright and keep your blonde hair in top condition with theJoico Blonde Life Brightening Shampoo. An effective cleanser that leaves your hair and scalp free from build-ups as well as excess oil and dirt, the shampoo gently lifts particles away without stripping you of essential goodness. What’s more, the...

DescriptionRestore your hair’s luminosity with theBlonde Life Brilliant Glow Brightening OilfromJOICO.Boosting shine and restoring softness, this powerful oil will help your hair appear brighter and blonder than ever before. Smoothing ingredients strive to combat frizz, helping to reduce breakage and target damage. Powered by Arginine, a naturally occurring amino acid,...

DescriptionPreserve healthy blonde locks with theJOICO Blonde Life Violet Conditioner. This nourishing formula will leave your locks feeling nourished and soft with Monoi and Tamanu oils, along with Arginine, a naturally occurring amino acid that is essential to maintaining strong hair.Working to help repair the hair from the inside out,...

DescriptionKeep your hair colour true for longer with the Joico Blonde Life Violet Conditioner. Infused by hair-loving ingredients, this potent formula feeds essential moisture deep into the follicle. With a rich consistency, the conditioner coats each and every strand, nurturing the hair from root to tip.What’s more, the conditioner has...

DescriptionHelp maintain bright, healthy tresses in between salon visits with theJOICO Blonde Life Violet Shampoo. This brass-neutralising formula works to counteract undesirable yellow tones to keep your locks looking icy and clean with a brilliant shine. The rich lather gently cleanses the hair of impurities, product build up and excess...

DescriptionKeep your hair colour blonde and icy with the Joico Blonde Life Violet Shampoo. With a rich consistency, the shampoo quickly works into a thick lather, cleansing the hair. Uplifting any dirt, dead skin cells, impurities or build-up from the scalp – this shampoo detoxifies the locks from root to...

DescriptionTurn the volume up withJoico’sBody Shake Texturising Finisherideal forfine to medium hair.This dry-texturising spray combines three key ingredients to build body and density: the invisible natural polymer aluminium starch which thickens the hair without leaving powder residue, humidity-combatting crystal resin and dry conditioners to protect against heat damage and give...

DescriptionDouble the life of your hair colour’s vibrancy with innovative haircare brandJoico’sK-Pak Color Therapycollection. Catering to damaged or multi-processed hair, the reparative, colour-preserving range gorges stressed strands with innovative and powerful ingredients. This set combines a shampoo, conditioner and deep treatment; for best results, use them in a three-step regime...

At a GlanceSuitable for colour-treated hair250mlWorks to preserve hair colourNourishing and softeningInfused with Smartrelease™ Technology to help fortify and protect the strands DescriptionA deeply hydrating formula that seeks to maintain colour vibrancy, JOICO’s Colourful Anti-Fade Conditioner nourishes, softens and illuminates. The conditioner infuses the hair with intense moisture, working to instantly detangle...

At a GlanceIdeal for colour-treated hairPreserves the hair’s vibrancyPromotes a high-shine finishFree of SLS/SLES sulfates DescriptionSeeking to protect your hair’s vibrancy, the JOICO Colorful Anti-Fade Shampoo cleanses the hair to remove daily build-up and debris, while preserving the intensity of the colour.Helping to fortify the hair for up to 3x...

At a GlanceDesigned for colour longevityProtects against harsh, colour-jeopardising stressorsOffers UV defenceBoosts colour vibrancy and provides softnessIncreases shineReduces frizzCruelty-free DescriptionPreserve the intensity and vibrancy of your hair colour with JOICO’s anti-fade serum. Powered by nourishing camellia oil and antioxidant-rich pomegranate extract, the Glow Beyond serum from the brand’s Colourful range...

At a GlanceSuitable for colour-treated hair250mlWorks to preserve hair colourNourishing and softeningInfused with Smartrelease™ Technology to help fortify and protect the strands DescriptionA deeply hydrating formula that seeks to maintain colour vibrancy, JOICO’s Colourful Anti-Fade Conditioner nourishes, softens and illuminates. The conditioner infuses the hair with intense moisture, working to instantly detangle...